Instagram has stood the check of time, with everybody and their mom sharing pictures, reels, and tales since 2010. This contains preppers, who’ve been having a second these days. Prepping is a broad subject, and a few Instagram creators go above and past to seek out fascinating angles to share. It’s not all for preppers by preppers- the very best Instagram prepping accounts educate the significance of preparedness to the plenty.
This group of high-quality creators highlights how prepping might be approached from many alternative angles to enchantment to a variety of individuals. If you’re trying to refresh what exhibits up in your Instagram house feed with sound prepping recommendation, begin following these accounts to remain up-to-date with the highest preppers on Instagram.
Contents (Bounce to a Part)
Our newest replace made the follower counts correct and adjusted the rankings accordingly for the highest 2025 Instagram Preppers listing.
What’s an Instagram Prepper?
Instagram Preppers are preppers sharing content material about their prepping way of life, survival ideas, or offering preparedness commentary. Prepping is a broad subject, so for the sake of this High 10, we needed to exclude prepping-adjacent creators, comparable to unique homesteading, firearm, wilderness survival, and meals preservation accounts. If you’re in search of extra info on what prepping is as an entire, take a look at our introduction: What’s Prepping and What’s a Prepper?
We additionally targeted on preppers as individuals, fairly than accounts. There are a lot of accounts that publish memes, ideas, and graphics with voiceovers which have enormous followings. These accounts aren’t utterly ineffective, however we’re far more within the preppers utilizing Instagram to show the neighborhood and share their preparedness steps.
9. Humble Prepping
Earlier rank = 9
Humble Prepping simply received began in 2024 however has amassed a following. He navigates any and each subject associated to prepping, starting from sleep ideas (for demanding emergencies) to his self-reliant backyard berries. Along with his fast-growing follower depend, he does pitch the occasional product placement right here and there, however profitable Instagram creators don’t do all of it free of charge.
He’s nonetheless posting, but it surely doesn’t appear his account is getting the attain you would possibly anticipate from 70K followers. We’re hoping his success and fast follower achieve wasn’t a flash within the pan and that issues flip round over this 12 months. He slipped one spot on our listing, dropping near 2,000 followers over the previous a number of months.
9. Informal Preppers Podcast
Earlier rank = Honorable Point out
CPP’s Instagram account had a modest bump of about 10% followers over the previous a number of months, pushing them into our high 10 listing for 2025. Their gram is generally crammed with behind-the-scenes footage, merchandise they like, and a few prepping tips- all blended with their signature humor.
Should you haven’t tried out their podcast, you’re lacking out. It’s persistently the highest-ranked on our high 10 prepper podcasts, mixing their model of prepping with humor that provides it a broad enchantment. It’s good to see them profitable at social media, too. I suppose they’re not simply a few Sasquatch hunters residing within the shadow of D.B. Cooper’s legacy, mumbling into a few microphones.
8. theemergencyexpert
Earlier rank = 8
Chris Robin leverages his army expertise to share pointed preparedness ideas that tackle a variety of threats. Whether or not he’s on a ruck along with his GHB or posting from the entrance seat of his automobile, he’s sharing a nugget of sensible prepping recommendation anybody can use. Chris has had his account going since 2016 and was lately verified in 2024.
Regardless of his in depth fight coaching, he advocates the significance of sensible preparedness above firearms. That is refreshing since it may be simple for a creator to slip into the ‘weapons repair every little thing’ strategy to extend their follower depend.
7. This Ready Life
Earlier rank = 7
Allison has an infinite following sharing wonderful info on long-term meals storage, homesteading, and meals preservation methods. Though her account was began in 2020, she has a long time of expertise, and it exhibits in her thorough posts, reels, and tales.
Our rating algorithm dinged her fairly exhausting within the prepping subject space because it might be argued that she is a homesteading/recipe creator, fairly than common preparedness. Whereas she does lean closely into pantry preparedness, we respect that she sticks to matters she’s comfy with and educated about. Our scores aren’t meant to be a critique, however are a framework to assist spotlight accounts that cowl preparedness as an entire.
6. Rogue Preparedness
Earlier rank = 6
Morgan has been bumped up the listing significantly by our revamped rating calculation, boosted by her supreme dedication to the subject of prepping, discovering new and fascinating angles for over a decade now. Rogue Preparedness isn’t simply an Instagram account, though- Morgan has a bigger following on her prepping YouTube channel and is profitable with long-form movies.
It’s spectacular that she has been in a position to construct each platforms, since YouTube and Instagram are very completely different, not simply in video size, however in algorithm and viewers too. When she’s not placing out content material, she’s spending time being a mother and tending to her rising household.
5. preppingforeverything
Earlier rank = 4
Emily from throughout the pond (the Highlands of Scotland) has been amassing an enormous following, sharing her homesteading and prepping journey. She’s been at it since 2022 and was verified in late 2024. She shares a ton of content material that spans between prepping and homesteading, together with meals preservation and gardening.
She additionally provides us a sneak peek into her life together with her husband, canines, and new child. Whereas it’s not at all times topical to preparedness, it’s endearing and rounds out her channel nicely. In addition to Instagram, she additionally runs a prepping podcast the place she’s been sharing her ideas and giving nice sensible prepping recommendation.
Emily is a self-proclaimed antithesis to the gun-toting ex-military preppers with ‘saved beans’, and proudly shares her personal model of self-reliance, nearer resembling homesteading.
4. Rob Benson
Earlier rank = 2
Rob Benson first blew up on TikTok round COVID. His ideas on the subject throughout a time when info was attempting to be managed ended up in a number of bans from the platform. Now he avoids the subject and steadily grows his following by selling common preparedness. In addition to the occasional product plug or dinner pic, he does an distinctive job of speaking on a variety of prepping matters.
His account is comparatively previous because it was created in 2012. He’s racked up 1000’s of posts, reels, and tales since and have become verified in 2023.
The ‘speaking head’ kind of strategy can get previous after some time, and it will be good to see him out and about extra since he has a gorgeous cabin and a few pristine land. Nonetheless, he’s earned an enormous following along with his present format that most likely works nicely along with his way of life since he does have a household to spend time with.
3. MuthaPrepper
Earlier rank = 3
If we had been nonetheless giving out editor picks, Des would earn it. If she merely had extra followers, she would simply be on the high of this listing. Her content material is top-notch – personable but extraordinarily informative.
Since 2016, she has been overlaying preparedness fundamentals whereas extending into many prepping-adjacent hobbies, together with meals preservation, capturing, EDC, and Jiu-Jitsu. She encourages neighborhood interplay, solutions questions, and persistently posts worthwhile content material. Des is a contemporary prepping mother who will get all of it performed in her checkerboard Vans.
2. tactical.belle
Earlier rank = 5
Regardless of her deal with being ‘tactical,’ Belle manages to remain on subject with most of her posts immediately associated to prepping or survival. She covers novice radio, fuel masks, land nav, and capturing. She additionally provides nice survival ideas whereas out and about having fun with the outside together with her husband and canine.
Lots of her thumbnails function her from the again, so the framing of her clips can’t be hurting her attain and follower depend. She does have fairly a number of product options as nicely, additional demonstrating her advertising and marketing prowess. When she is pitching merchandise, it could get a bit commercialized, so we’d prefer to see these combined in slightly extra naturally together with her survival ideas.
1. Housewife Prepper
Earlier rank = 1
She doesn’t get on digicam that a lot however has been racking up fairly a following. Most of her posts with individuals in them are of her husband assembling, sorting, and customarily doing all of the grunt work related to prepping.
She’s solely been posting since December 2019, and you may see her whole preparedness journey via her Instagram posts, reels, and each day tales. She principally stays on subject, has strong info with just a few adverts, and is usually entertaining.
Honorable Point out Creators
With over 2.4 billion energetic customers, there are many individuals who could make their mark spreading preparedness. Limiting the listing to only 10 isn’t going to assist the smaller accounts make their mark, so listed here are some honorable mentions that both didn’t have the follower depend to make the lower or didn’t fairly hit the rating we had been in search of when it got here to staying on subject, info high quality, and leisure worth.
Prepperswifelife – 71.6K followers – Knocked from the listing this 12 months with a drop of two,400 followers over a number of months.Canadian Prepper – 37.8K followers – Nate’s private account for his 1M+ follower prepping YouTube channel.The_Angry_Prepper – 22.9K followers – City prepping, wilderness survival, with a number of rants in between.Metropolis Prepping – 19.8K followers – One other huge YouTube crossover shares private updates.The City Prepper – 12.7K followers – Cliff (from YouTube) shares a whole lot of memes, however has dropped frequency in his long-form and short-form posts.
Though we monitor dozens in our rating spreadsheet, it’s possible that we missed a number of accounts- perhaps even considered one of your favorites. If of an account that we should always add to our spreadsheet for our annual assessment, tell us within the feedback.
Take into account that we’re in search of prepping-focused (not adjoining) creators, not AI, Pinterest ideas, memes, and so forth.
TruePrepper’s Instagram
Though we now have an Instagram web page, we’re nowhere close to the caliber of content material the highest 10 (or the honorable point out) put out. Nonetheless, we respect it when individuals observe alongside.
How We Ranked Accounts
Previously, we’ve ranked our high 10 lists solely by subscribers, followers, or view metrics. Since then, we’ve had a slew of requests asking us to weigh in on the very best Instagram preppers past simply the editor’s decide. We agree- essentially the most followers and views don’t at all times level to the very best account for a variety of preppers to get pleasure from.
This is the reason we developed a singular rating system that considers extra than simply follower depend. Followers are nonetheless the heaviest weight- a whole bunch of 1000’s of followers don’t simply present up for no cause in any respect. We additionally added some subjective areas primarily based on the content material that the creators have made.
Right here is our breakdown:
Follower Rank (50% weight) – We take the utmost followers from the listing and rank an account 1-10 on a linear scale proportional to essentially the most followers.Subjects Rank (25% weight) – Accounts that keep on subject with an strategy to broad preparedness rank larger.Data Rank (20% weight) – Accuracy and high quality of data introduced. Any conjecture will make the account rating decrease.Strategy Rank (5% weight) – Probably the most subjective space is how entertaining an account is in its presentation and strategy.
When you’ve got any points with our rating system, give us some constructive criticism within the feedback. We prefer to be clear, not simply with our survival gear critiques, but in addition with any rating system we now have as nicely.
The Closing Phrase
Whereas social media definitely has its drawbacks, it may also be a great tool so long as you inform the app what you need to see. Instagram does a fairly good job of exhibiting the accounts I observe recurrently on the Dwelling display, letting me sustain on preparedness traits and prepping matters associated to present occasions. Observe some high quality prepping accounts, and it’ll enhance your feed too.
Listed here are another leisure/informational choices price contemplating:
When you’ve got any favourite accounts that we might have missed or selected to not rank, weigh in under within the remark part. We’ll at all times take the time to assessment it earlier than our subsequent roundup and see the place it stacks up.
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